EUROSIMA SURF SUMMIT

My experience as a former medal-winning swimmer on the French Olympic team has led me to invest in coaching people seeking to develop their potential and work on the obstacles and blockages that could prevent them from achieving their life goals. Using tools such as hypnosis and NLP (Neuro-Linguistic Programming), I propose working methods that enable you to focus on your own needs and redefine your beliefs.

100% of things you don't try fail. Wayne Gretzky

Clinical psychologist and mental coach for top athletes, four French national teams and corporate executives.

I accompany people in their quest for well-being and performance. Accompanying people, understanding how they function and what they value, helping them through the different stages of their lives. These are the motivational aspects that led me to join the Ecole des Psychologues Praticiens. For five years, I did a sandwich course with solid field experience.

I then moved on to support teenagers and young adults facing personal, family, professional and relational difficulties. My career then led me to work in a management consultancy, where I was close to employees and decision-makers, helping them with recruitment requests, outplacement, skills assessments, etc.

My areas of expertise include: coaching elite top-level athletes at INSEP in preparation for the Olympic Games and other major sporting events. I use the tools of mental preparation to enhance my interventions in areas such as emotional management, concentration difficulties, performance routines, relaxation, mental imagery, team cohesion, leadership and more.

I accompanied five athletes who made the Rio Olympic Games 2016. In 2018, I worked with Yannick Noah and the players at the Davis Cup. In 2021, at the Tokyo Olympic and Paralympic Games, I accompanied 25 Olympic athletes, 19 of whom won medals. In 2022, I was one of two psychologists to go with the French Delegation to the Beijing Olympic Winter Games. Currently I'm following four French Teams in preparation for the Paris 2024 Olympic and Paralympic Games.

Support for managers and psycho-social risks: stress management, team cohesion, leadership, harassment, relational difficulties, burn out, etc.

The support process: I propose to accompany you in your process, as close as possible to your concerns, while respecting your rhythm. With this in mind, I suggest that you set the terms of our meetings together during our first consultation. This specialized support is designed to quickly calm your emotions and help you regain your self-confidence.

My practice is based on several therapeutic models such as solution-oriented therapy, mental preparation and person-centred humanistic therapies. As a sportswoman, I am a former judoka (black belt in judo-jujitsu), and I practice Thai boxing and rollerblading.

"When it comes to mental health, one thing is certain: we're still too helpless. As employees, it's often difficult to confide in colleagues or managers. The subject remains taboo, and we fear being judged. While companies may wish to take action to improve the mental health of their teams, they are not always legitimate or trained to do so. With the creation of moka.care, we aim to offer a human, tailor-made and confidential solution for taking care of your mental health. Pierre Etienne BIDON, Co-founder of MOKA.CARE

Created by two entrepreneurs, Pierre-Etienne Bidon and Guillaume d'Ayguesvives, moka.care is a collective adventure shared by people committed to supporting companies and their teams in all aspects of mental health. Father of 2 and passionate about extreme sports and endurance (paragliding, kitesurfing, cycling, running), Pierre-Etienne is driven by the conviction that the greatest successes are born in serene minds. And that's what gave rise to moka.care, the complete mental health prevention solution for businesses.

At moka.care, we've been reinventing corporate psychological support since 2019 to make it much more impactful, human and personalized. Today, we are the French leader in global prevention solutions, used 20 times more than traditional solutions in over 150 companies in France and Europe, including L'Oréal, Engie, Doctolib and Allianz.

moka.care gives managers and HR professionals the keys to :

• anticipate the psychosocial risks inherent in their organization
• cultivate their teams' resilience to stress
• react appropriately to emergency situations

Alongside moka.care, Pierre-Etienne & Guillaume wanted to create a link between their two core areas of interest: sport and mental health, in order to change the way people looked at the latter.

To embody this, they launched a podcast: Les Secrets du Mental, which became an Apple Podcast favorite in just a few months. They've already had the good fortune and pride of having Justine Dupont, Blaise Matuidi, Antoine Dupont, Alizé Cornet, Camille Lacourt and other exceptional sportsmen and women on the mic.

Companies are driven by teams that feel good.

• TOKYO 2020 Olympic Vice-Champion
• Olympic Team Champion TOKYO 2020
• Judo World Champion 2019 -78kg

Ambition, determination and rigor are my daily companions.

I'm a top-level sportswoman. I'm committed to the discipline of judo in the -78kg category.

Inclusion and recognition of our talents are what motivate me. I'm passionate about my work, and have trained in mental preparation for top-level athletes, as well as in coaching. I'm currently taking the Executive Coaching course at HEC.

Back from the Tokyo 2020 Olympics with an Olympic team title and an individual silver medal. Focus on the Paris 2024 Olympics, I'm aiming for gold on home soil.

Renaud Bettin is a recognized expert in the field of corporate climate action.
With over 15 years' experience, he offers an inspiring and iconoclastic 360° vision. His career began in 2008 at GERES, a pioneering NGO in carbon financing for development projects. For 10 years, he was at the helm of the historic CO2Solidaire program, and created Info Compensation Carbone with the support of ADEME and the French Ministry of Ecology. 

In 2017 he joined the benchmark consultancy Carbone 4, where he launched the carbon neutrality division and spearheaded the Net Zero Initiative, a veritable guide for companies in aligning their business with a carbon-neutral world. 

Today, as VP Climate Action at SWEEP, he is involved in the creation of software to help companies manage their climate action. 

Before becoming a top-level sportswoman with the French wingfoil team, Flora Artzner worked as an environmental and biodiversity engineer, specializing in the protection of marine environments. A keen outdoor sportswoman, she decided to throw herself fully into wingfoil competition a few years ago, and today holds 17 international medals, including the title of World Champion 2022 and European Champion 2023. Faced with the environmental impact of the world tour and the inequalities encountered at high level, she decided to get involved in these issues through sport. She created the Ecowave association, and in 2022 and 2023 organized a major eco-engaged sporting event in the Var, the Roca Cup. Today, she continues to build bridges between the worlds of sport, ecology and social inclusion through the implementation of innovative projects.

José Correia is in charge of research for Groupe BPCE's Studies and Prospective department. He deals mainly with subjects relating to the sports economy, territorial analysis and business. This publication is his first contribution to BPCE L'Observatoire. José Correia holds a master's degree in statistical and economic engineering in finance, insurance and risk from the University of Paris-Nanterre. 

Psychologue et psychothérapeute spécialisée en Thérapies Cognitives Comportementales et Émotionnelles (TCCE), j’exerce en libéral depuis plus de 10 ans. J’accompagne principalement des cadres, managers et professionnels autour des problématiques liées aux émotions : stress, burn-out, confiance en soi, difficultés relationnelles ou prise de parole.

Je suis également autrice de deux livres consacrés à la santé mentale et aux émotions (Anti-Anxiété et Equilibre Emotionnel, Solar Editions) et j’interviens en entreprise à travers des conférences et ateliers autour de la régulation émotionnelle et de l’intelligence artificielle, notamment des biais cognitifs.

J’ai créé MOUVEMENT, la boîte à outils des émotions, un espace en ligne dédié à la santé mentale qui rassemble différents outils et ressources pour mieux comprendre et réguler ses émotions au quotidien.

I believe that quality branding and products lead to positive change for people and society. I created OUTERCRAFT to open up new market opportunities through strategy, branding, industrial design and prototyping. I believe in the perfect creative recipe, which involves bringing together expert design skills in an ideal workplace with prototyping facilities, working with a tried and tested design process, and connecting to an international network.

I help CEOs, brand managers and design directors secure their company's future by opening up new markets. I set up a successful design process, a collaborative prototyping workshop and build an international creative team and network. I specialize in improving industrial products through strategy, branding, product design and prototyping.

I founded the consultancy and managed design projects with a fresh perspective based on my experience of entrepreneurship, craftsmanship, design and technology. The agency quickly flourished, with major projects for clients such as Decathlon, Zodiac Nautic and Groupe Voltaire.

Patrick spent nearly 15 years as creative director in advertising agencies in Europe. In Canada, he spent nearly 17 years as VP Creation at Cossette, before becoming DG of Radio-Canada radio in 2010 to support the public broadcaster's digital shift. In France since 2014, he is a regular guest speaker for the APM network in France and abroad.

MAÏEUTYK is a strategic marketing firm that helps companies seize opportunities by transforming them into experiences. MAÏEUTYK helps align your brand experience (BX), customer experience (CX) and employee experience (EX) to develop the agility you need to stand out in a competitive marketplace. Our method is based on the following concepts:

• CO-CREATION: Our facilitators master the art of asking the right questions at the right time, and create a space for open, collaborative dialogue by leading co-creation workshops.
• CONTINUOUS IMPROVEMENT: Integrating continuous improvement as an internal philosophy helps develop a genuine relationship of trust between your customers and your employees. The performance indicators you develop are the markers of your progress.
• SUPPORT: 70% of the success of a strategy lies in its implementation. Our personalized approach enables you not only to achieve your objectives, but also to contribute to the development of your internal talent.

• Née à Montréal (Québec)
• Bachelor bi-disciplinaire en Etudes Est-Asiatiques et Géographie et Master en géopolitique des transports en Chine (U.de Montréal).Certificat en marketing relationnel
• A occupé des positions dans tous les milieux du métier du marketing : en agence de communication-marketing pendant plus de 10 ans, en entreprises (dans l’industriel et le spectacle) et comme consultante et formatrice. S’est associée à MAÏEUTYK Canada en 2013, puis a déménagé en France où elle a lancé MAÏEUTYK France.
• A enseigné le cours “Mobilizing traditional and digital medias for communication : The Brand in the 21st Century, dealing with the Multiplication of Communication Channels” au MBA de Kedge BS à Bordeaux et Shanghai.
• Anime des conférences dans différents événements économiques et commerciaux, notamment auprès des CCI et en entreprise.
• Passionnée de permaculture, elle travaille à la rédaction d’un livre de marketing traitant de « La permaculture du client » qui devrait voir le jour en 2023.

« Je crois en un monde où les entreprises ont un impact positif sur notre planète, sa biodiversité et l’humanité. Aujourd’hui, c’est encore une vision, mais je suis un game changer, spécialisé dans la mode durable, et ma mission quotidienne est d’accélérer la transition écologique. »

Expert en traçabilité, impact environnemental et stratégie RSE, il accompagne les entreprises dans l’intégration de pratiques plus responsables, de la conception des produits à leur fin de vie. Engagé dans les enjeux de circularité, de durabilité et d’évolution réglementaire, il contribue également à fédérer les acteurs de la filière autour de projets collectifs et opérationnels tels que Fashion Act, le Denim deal ou Dex. À travers COSE361, il défend une approche pragmatique, collaborative et orientée vers l’action pour faire évoluer les modèles de l’industrie textile vers une mode responsable qui génère moins de déchet et reste compétitive face aux réglementations. Il nous présentera les actualités de réglementation au niveau européen.

« Pas à pas, mot après mot et action après action, nous construisons ensemble le changement. »

COSE361 is a responsible fashion gas pedal whose mission is to speed up the emergence of fashion that serves humanity's ecological and social capital. Because responsible fashion is a high-level sport:

• We participate at the European and French levels in the co-construction of fair and engaging rules of the game to face the challenges of our industry.
• We advise companies on how to build their CSR strategies so that they can play the best possible game on the market.
• We train and coach our customers' employees and partners to prepare them for the transition.
• We manage our customers' projects on a day-to-day basis in an operational and concrete manner, thanks to our experience in the field.

Let's move the fashion lines together!

En presque 15 ans d’activité professionnelle, j’ai pu voir la société prendre conscience de l’impact de ses modes de production et de consommation. Mais les défis sont complexes et nécessitent souvent la mise en place d’approches nouvelles. Le cycle des matières doit désormais être repensé et les relations entre les organisations doivent évoluer vers plus de partenariats. Mon engagement personnel et mes compétences professionnelles pourront vous appuyer dans cette dynamique.

Spécialisé dans l’assistance à la gestion de projet RSE en lien avec l’éco-conception et l’économie circulaire, mes domaines d’intervention sont les suivants :

• Réalisation d’études environnementales (Bilan carbone, ACV, diagnostic déchets);
• Élaboration de formation sur-mesure (intra et inter-entreprises);
• Animation de projets multi-acteurs (développement produit, appel à projets);
• Conception d’outils d’aide à la décision (guides, référentiels, score-card).

Steve rejoint Lacoste en 2022 après plusieurs années dans le conseil en éco-conception. Chez Lacoste Steve est en charge du déploiement de la méthodologie de l’empreinte environnementale des produits pour les vêtements, les chaussures et la maroquinerie.

Directrice Environnement, Expérience Client et Développement dans des secteurs multi métiers public-privé et ingénieur agronome de formation, Vanessa est une experte des services BtoB de l’économie circulaire et notamment des filières REP –  Responsabilité Elargie du Producteur.

« Convaincue de la valeur créée au travers d’une relation gagnant-gagnant, j’aime engager nos partenaires dans la mise en œuvre collective de projets liés à l’économie circulaire.  Aujourd’hui je dirige et développe les nouvelles filières de valorisation des déchets chez Ecologic, avec de forts enjeux de développement de partenariats opérationnels, en m’appuyant sur les équipes multidisciplinaires portées par une vision ambitieuse et d’utilité publique. »

Après un diplôme à l’École Polytechnique, Pascal a travaillé au sein de plusieurs départements d’état (DGE, DREAL, …) sur les thématiques environnementales et accompagnement des entreprises.

En 2021 Pascal intègre le Ministère de la Transition Écologique au sein du Commissariat Général au Développement Durable (CGDD) pour travailler sur l’affichage environnemental français et le développement de l’outil de mesure d’impact Écobalyse.

After studying textile engineering, Etienne worked in product development at Nike, then RIP CURL, before moving on to the position of Product Compliance Manager.

Alicia Boyano Larriba works at the European Commission in Brussels, in the Directorate-General for the Environment (DG ENV). She is part of the Environmental Footprint team within the Circular Economy and Sustainable Production and Consumption unit. The team's main activity is to support the transition to a circular and green economy in the European Union, by improving the application and implementation of environmental footprinting methods and related policies. Previously, she was a policy officer at the European Commission's Joint Research Centre in Seville (Spain), working on eco-design and other sustainable product policies. Alicia Boyano holds a PhD in Chemical Engineering from the University of Zaragoza (Spain) and a European Master's degree and a Master's degree in Applied Economics from the Open University of Spain.

The European Commission: The Commission represents and defends the interests of the European Union as a whole, and is independent of national governments. The European Commission prepares legislation for adoption by the Council (representing member countries) and the Parliament (representing citizens). It administers the budget and policy programs (agriculture, fisheries, research, etc.) in collaboration with member country authorities.

European Union policy protects the environment and aims to minimize risks to the climate, human health and biodiversity. The European Green Pact aims to make Europe the first climate-neutral continent in the world, in part by developing cleaner energy sources and green technologies.

François LASSÈGUE travaille chez HOFF DISTRIBUTION depuis plus de 11 ans en tant que directeur des ventes européennes pour les divisions Lifestyle et Action Sports et s’occupe depuis 5 ans du développement commercial européen de la marque Rythm au sein du groue HOFF.

HOFF DISTRIBUTION : 72 ans de passion et d’expérience dans le secteur des sports de glisse et du lifestyle. Nous sommes présents sur le marché du surf, du skate et des sports de plein air depuis 1951, ce qui nous place comme un acteur majeur de la distribution de sports extrêmes et de style de vie. HOFF Distribution est une entreprise familiale à dimension humaine qui rassemble une équipe de passionnés d’une cinquantaine de personnes. Basée à Bayonne sur la côte basque (Petite Californie de l’Europe) HOFF est spécialisée dans la distribution et la conception d’équipements de sports de glisse.

Depuis plus de 34 ans, je travaille pour RIP CURL sur le secteur Espagne. J’ai commencé à travailler chez RIP CURL dans les 80/90 sur des petites saisons, en parallèle de mon statut de surfeur professionnel. Depuis mes débuts, j’ai occupé des nombreux postes différents au sein de RIP CURL : Technicien d’entrepôt, Responsable d’entrepôt, Responsable des ventes pour différentes catégories de produits dans le Nord, Produit et Marketing… Depuis 2022, je suis Country Manager Espagne, un poste qui combine ventes pour les clients Core-MVP et marketing sur mon territoire.

Jean Louis Rodrigues has extensive experience in the sale of sporting goods and action sports. Of Portuguese origin, he moved to France at the age of 11. The son of a shopkeeper from Biarritz, he began his career at Go Sport as head of the purchasing department, before joining the Reebok brand as key account manager for France. After these two experiences in the Paris region, he returned to the South-West of France to take up the position of Sales and then Retail Manager at Quiksilver Europe. 

In 2001, Jean-Louis became General Manager of the O'Neill brand for Southern Europe, a position he held for 7 years. He then joined Billabong, where he held the position of Retail Director, then Sales Director, before taking over as General Manager of the GSM Europe Group in 2013 (Billabong, Element, RVCA, Von Zipper, Xcel).

In March 2017, the American investment fund Oaktree Capital Management LP, which already owned the Quiksilver, Roxy and DC boardsports brands through the Boardriders group, acquired the Billabong group. The merger created a global giant in the Action Sports and Lifestyle industry. Jean-Louis Rodrigues becomes Managing Director Wholesale Europe Middle East of Boardriders, a position he will hold until April 2020.

Elected Chairman of EUROSIMA in 2019, Jean-Louis is now fully committed to his role with the European Action Sports industry association.

Frédéric Tain is a journalist, lecturer and entrepreneur. He is passionate about consumer trends and their impact on non-food retailing. He runs sport-guide.comdedicated to daily market analysis.

This independent medium, which he founded 25 years ago, is recognized by retail professionals from single outlet owners/operators to international chain managers, and critically examines the sales & marketing strategies and financial results of companies in the sector.

Every day, a European team of experienced journalists interviews the leaders of the world's biggest brands, emerging players and project developers. Their analyses are based on brand and company data, and are always guided by the need for high value-added information.

At the same time, Frédéric Tain is the founder of the International Sports Tourism Congressa unique event in France that brings together sports and tourism professionals every year. The congress is based on feedback from players in the field, elected representatives, local authority managers, accommodation providers, restaurateurs, sports equipment vendors and rental companies, and event organizers.

It provides a forum for reflection on emerging trends and fosters synergies to amplify the economic and media impact of sports and tourism activities.

Dave Mailman was born in California. He grew up surfing, skateboarding and snowboarding. He studied French at the University of California Los Angeles and the University of Bordeaux, then moved to France in 1994. Since then, he has been editor of Onboard European Snowboard Magazine, Marketing Director at Quiksilver Europe, President of the Association of Surfing Professionals (ASP) Europe, writer and presenter of the EpicTV Surf Report, and keynote speaker at the Freeride World Tour and a host of other international surf, skate and snowboard events. He currently works in audio-visual post-production, writing scripts and voice-overs for TV broadcasts of the Freeride World Tour and the FIM EnduroGP World Championship.